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Feature engineering is a make-or-break step in the machine learning pipeline, but even seasoned practitioners can fall victim to a subtle yet devastating mistake. While labeling or transforming data may seem like a straightforward task, a common pitfall lurks in the shadows, waiting to undermine your model’s performance in ways you might not expect. This often overlooked issue can lead to a phenomenon known as “look-ahead bias,” where your model inadvertently gains access to information it shouldn’t have during training. In this post, we’re going to talk about what this pitfall exactly is and how to address it.